The Global Cigarette PDF
By:Howard Cox
Published on 2000 by Oxford University Press on Demand
'It is researched in great detail and well illustrated; the photos of the Indian and Chinese markets are fascinating' -Social History of Medicine'Of particular interest is the book's detailed study of the role of BAT in the Indian and Chinese markets in the early part of the twentieth century' -Social History of Medicine'Extremely well-researched, well-written, and sobering account... the book is excellent and will appeal to a wide audience' -Business History Review'Authoritative account... many interesting details... some splendid photographs' -Times Literary SupplementThe Global Cigarette provides the first authoritative account of The British American Tobacco Company's evolution and growth up until the Second World War. Based on archive materials from a wide variety of sources, including the company's own records, the book shows the way in which the company developed a vast array of international operating subsidiaries, explores how it managed these enterprises in different political and cultural contexts - notably in China and India - and analyses the way in which the company, as a mature multinational enterprise, coped with the severe international economic dislocations of the 1930s.
This Book was ranked at 7 by Google Books for keyword International Global Marketing novel.
Book ID of The Global Cigarette's Books is ciE52XzUgJ8C, Book which was written byHoward Coxhave ETAG "UzcgwuN0oVI"
Book which was published by Oxford University Press on Demand since 2000 have ISBNs, ISBN 13 Code is 9780198292210 and ISBN 10 Code is 019829221X
Reading Mode in Text Status is false and Reading Mode in Image Status is true
Book which have "401 Pages" is Printed at BOOK under CategoryBusiness and Economics
Book was written in en
eBook Version Availability Status at PDF is falseand in ePub is false
Book Preview
Download The Global Cigarette PDF Free
Download The Global Cigarette Books Free
Download The Global Cigarette Free
Download The Global Cigarette PDF
Download The Global Cigarette Books
No comments:
Post a Comment